Tuesday, January 26, 2016

Jay Z Sued For $20 Million By Perfume Company For Refusing To Promote Fragrance

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Jay Z was hit with a nearly $20 million lawsuit on Tuesday from Parlux Fragrances, a perfume company that claims the rapper refused to promote his own fragrance, Gold Jay Z, despite collecting $2 million in royalties. The company is seeking those royalties be returned, in addition to nearly $18 million in damages.

According to a lawsuit filed in Manhattan Supreme Court on Tuesday, Parlux claims there was a written agreement for Jay Z to make several promotional appearances for his men’s cologne, but the rapper backed out of all of them. He was reportedly supposed to publicize his fragrance on “Good Morning America,” in an interview with Women’s Wear Daily, and at an appearance at Macy’s, among other bookings.

In its court documents, Parlux says, “Sales of Gold Jay Z have declined considerably because of Jay Z’s and his teams lack of interest in supporting and promoting his own brand.” The company also alleges it created five $20,000 prototypes for a special edition of the bottle made of gold, but the rapper “rejected all of them and kept the prototype.”

In addition to the return of the $2 million royalty payment and nearly $18 million in damages, the company also wants a judge to void its contract with Jay Z, as well as his 300,000 stock shares in Perfumania Holdings Inc., which owns Parlux.  
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